The Architecture

How it all fits together

From the outcomes your teams want, down through DataSpec products and the core engine, to the systems you already use - every layer in one picture.

Use cases OUTCOMES
Real-time reporting
Live dashboards across finance, sales & ops
Exec dashboards that update the instant source data changes. No stale CSVs, no overnight batches.
Churn prevention
Detect risk signals the moment they fire
Combine usage drops, support tickets and billing signals to flag at-risk accounts in real-time.
Customer 360
Unified view across CRM, billing & support
One customer record stitched from CRM, billing, support and product usage - always current.
Automated workflows
Cross-system triggers without glue code
When a deal closes, automatically trigger onboarding, billing setup and access provisioning.
Staff companions
AI assistants for every role
Role-specific AI companions that know your data - helping sales, ops and support teams work faster.
POWERED BY
DataSpec products PLATFORM
DataBridge
250+ connectors
Pre-built connectors to every system you run. Connect in minutes - we handle API changes forever.
EventBridge
Real-time events
Capture every business event the moment it happens. Queryable, triggerable, fully replayable.
Intelligence Hub
Natural-language Q&A
Ask plain-English questions across every connected system. No SQL, no dashboards, no waiting.
AI Studio
Chatbots & agents
Build and deploy chatbots, workflows and staff companions across your org - no ML team required.
Live Dashboards
Streaming analytics
Charts, KPIs and tables that refresh the instant data changes. One source of truth for every team.
Marketplace
2027
Third-party data sources and apps that plug straight into your DataSpec layer. Coming 2027.
UNIFIED API
DataSpec Core Engine ONTOLOGY
Cross-domain queries
Single API across all systems
Query across every connected system with one API call. One schema, one endpoint, every answer.
Entity resolution
Deduplicate & link records
Automatically match and merge records across systems. One customer, one truth - always.
Data domains
Pre-built business ontology
Customers, orders, invoices, assets, employees - pre-built domain models ready to use.
DATABRIDGE
Your systems 250+ CONNECTORS
Finance
Accounting & billing
Xero, QuickBooks, Sage, NetSuite, Stripe and all major accounting platforms.
CRM
Pipelines & deals
Salesforce, HubSpot, Pipedrive, Close, Zoho and every major CRM.
Operations
ERP & logistics
SAP, Oracle, Odoo, inventory management, logistics and field service platforms.
Support
Tickets & chat
Zendesk, Intercom, Freshdesk, Slack, Teams and all support channels.
Marketing
Analytics & CDPs
Google Analytics, Segment, Mixpanel, Mailchimp, ad platforms and CDPs.
HR
People & payroll
BambooHR, Gusto, Workday, payroll systems and regulatory filing platforms.

Business data, scattered everywhere

Every team runs a different stack. Every system holds its own version of the truth. Reporting becomes archaeology.

grid_off
Disconnected systems, conflicting truths
CRM says one thing. Billing says another. Operations has a third number. Reconciling them takes days and the answer is already out of date.
timer_off
Insights arrive too late to act
Nightly batch jobs and weekly exports mean signals reach decision-makers long after the moment they could have changed the outcome.
handyman
Custom pipelines that constantly break
Bespoke integrations multiply with every new tool. Engineering teams spend more time maintaining glue code than building product.

One layer. Every system. Real time.

hub
Connect every system, once
250+ pre-built connectors plus a flexible API for everything else. One connection per system, no brittle chains.
fingerprint
Unify records into one truth
Entity resolution matches the same customer, project, or product across systems automatically. One golden record, always current.
flash_on
Activate data in real time
Query across domains, stream events to downstream systems, push unified data into any BI tool or warehouse. No batch lag.

Built to capture, route, and act

The user-facing layer of the platform. Real-time event flows, intelligent queries, AI assistants, and live reporting.

bolt
Connect with over 250+ systems with pre-built connectors.
sensors
Capture, route, and react to business events across your entire organization.
psychology
Ask questions across your entire data layer. Discover insights, patterns, and anomalies without writing a single query.
smart_toy
Build and deploy chatbots, workflows, and staff companions across your organization - no ML team required.
dashboard
Real-time reports, analytics, and data - no stale exports, no overnight syncs.
storefront
Third-party data sources, connectors, and apps.

The engine underneath

The platform primitives that make every capability above possible. Always running, always current.

hub
One customer in six systems becomes one golden record. Automatic matching across every connected source, in real time.
verified
Continuous validation, deduplication, and enrichment. Bad records get flagged before they reach a dashboard.
sync_alt
A single query that spans CRM, ERP, billing, and project data. No manual joins, no juggling APIs.
output
Push unified data into any BI tool, warehouse, or downstream app. Snowflake, Tableau, Looker, custom webhooks.

From scattered systems to one data layer

1

Connect

Link your systems through DataBridge's 250+ pre-built connectors. New sources can be added at any time.

2

Unify

Entity resolution and the data quality engine fold records into a single, validated source of truth as data flows in.

3

Query

Ask questions across every domain through one API, or in plain English through the Intelligence Agent.

4

Activate

Stream events, trigger workflows, push to BI tools, or surface insights in live dashboards. Real time, always.

The whole is greater than the parts

The real value isn't a single capability - it's what happens when every system feeds the same layer.

Revenue

Pair CRM pipeline with billing reality and support tickets to find which deals are quietly at risk - before the renewal call.

Operations

Join project delivery data with finance actuals to surface true profitability per job, per team, per region - in one query.

Customer

Combine product usage events, support sentiment, and billing health into a single churn signal that gets ahead of cancellations.

Before vs. after

Without DataSpec With DataSpec
Six dashboards, six versions of the truthOne unified data layer
Nightly batch jobs and stale exportsReal-time sync and event capture
Custom integrations to maintain forever250+ pre-built connectors
Manual reconciliation across systemsAutomatic entity resolution
SQL joins across mismatched schemasOne API, every domain
"Where did this number come from?"Full data provenance, every record
"

We rolled out DataSpec to replace four reporting tools and three custom ETL pipelines. Six weeks later the entire org was working from the same numbers - and we'd retired more code than we shipped.

Marcus Aldenholt
VP of Data Platform ยท Verridian Logistics

Ready to Unify
Your Business Data?

Stop reconciling. Start deciding. Most teams are live within weeks.